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E-commerce marketing is all about enticing web surfers to your site and, once there, to entice them into becoming a customer. While overall similar to marketing a physical business, e-commerce marketing has some unique ingredients. For instance, marketing a physical store requires substantial enticement to move a customer to take the effort to physically come by your store location. It also means that the customer has an “investment” in the visit. They have expended time, energy and money to get to the location.
Static sites are the most basic type of website and are built by creating a few HTML pages and uploading these to a web server. This can work well for smaller websites or sites with a short life span and few content updates. However, for larger websites are ones where content is updated regularly, a dynamic website, Ecommerce Websites with a content management system would be the preferred choice.
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